文章來源:華僑城集團公(gong)司 發(fa)布(bu)時間(jian):2017-09-21
月(yue)到中(zhong)秋(qiu)明,樂(le)享華僑城(cheng)(cheng)。2016年中(zhong)秋(qiu)傳統佳節(jie),萬(wan)千游(you)客(ke)在華僑城(cheng)(cheng)全國各地(di)的景(jing)區及酒店共享人(ren)月(yue)兩(liang)團圓、合家歡樂(le)情(qing)。華僑城(cheng)(cheng)各企(qi)業在節(jie)前策劃了既有(you)中(zhong)秋(qiu)傳統韻味,又有(you)現代時尚感的主題活動,廣大一線員工和(he)各級管理干部堅守崗(gang)位、奮(fen)戰一線,中(zhong)秋(qiu)三(san)天,華僑城(cheng)(cheng)旅游(you)共接待游(you)客(ke)近38萬(wan)人(ren)次,大幅增長(chang)52%;經營收入5300萬(wan)元,大幅增長(chang)65%,保持(chi)了良好的持(chi)續增長(chang)態勢。
中(zhong)(zhong)秋(qiu)(qiu)期間,深圳(zhen)地區未受臺風影響、天(tian)氣(qi)晴(qing)好,游客(ke)賞(shang)月(yue)(yue)猜謎興致高漲。錦(jin)繡中(zhong)(zhong)華以“錦(jin)繡中(zhong)(zhong)秋(qiu)(qiu)月(yue)(yue)圓夜”為(wei)主(zhu)(zhu)題(ti),包括了神圣(sheng)莊嚴的(de)(de)(de)拜(bai)月(yue)(yue)儀(yi)式、歡(huan)樂(le)刺激的(de)(de)(de)博餅大(da)賽、規(gui)模盛大(da)的(de)(de)(de)燈謎大(da)會(hui)等活(huo)動(dong),還有(you)吳剛(gang)伐桂、后(hou)羿射日等妙趣(qu)(qu)橫生(sheng)的(de)(de)(de)游戲,千年中(zhong)(zhong)秋(qiu)(qiu)傳統(tong)重現。深圳(zhen)世界(jie)之(zhi)窗在國際啤酒(jiu)(jiu)節(jie)最(zui)后(hou)三天(tian),推出了具(ju)有(you)世界(jie)風情的(de)(de)(de)中(zhong)(zhong)秋(qiu)(qiu)游玩賞(shang)月(yue)(yue)活(huo)動(dong)。激情搖滾的(de)(de)(de)歌舞狂(kuang)歡(huan)盛典,鮮辣燒(shao)烤配上爽(shuang)口的(de)(de)(de)啤酒(jiu)(jiu),外加(jia)璀璨煙花(hua)(hua)秀(xiu),為(wei)游客(ke)開啟浪(lang)漫之(zhi)旅。東部華僑城(cheng)中(zhong)(zhong)秋(qiu)(qiu)“花(hua)(hua)車大(da)巡游”絢爛(lan)綻放山海(hai)間。輕(qing)靈(ling)閑(xian)雅的(de)(de)(de)自(zi)然環(huan)境加(jia)上“花(hua)(hua)車大(da)巡游”妙趣(qu)(qu)橫生(sheng)的(de)(de)(de)精彩巡演,絕對是中(zhong)(zhong)秋(qiu)(qiu)小(xiao)長(chang)假不可(ke)多得的(de)(de)(de)度假體(ti)(ti)驗(yan)。深圳(zhen)歡(huan)樂(le)谷舉辦(ban)了“花(hua)(hua)好月(yue)(yue)圓,歡(huan)樂(le)成人(ren)禮”、“觀傳統(tong)禮儀(yi),秀(xiu)漢服文(wen)化”、“暢想游園會(hui),趣(qu)(qu)味猜燈謎”等多項(xiang)中(zhong)(zhong)秋(qiu)(qiu)主(zhu)(zhu)題(ti)活(huo)動(dong),感(gan)受中(zhong)(zhong)秋(qiu)(qiu)傳統(tong)文(wen)化。歡(huan)樂(le)海(hai)岸(an)奇夢館舉辦(ban)“萬(wan)只海(hai)月(yue)(yue)水母(mu)陪(pei)你游中(zhong)(zhong)秋(qiu)(qiu)”和“小(xiao)海(hai)兔月(yue)(yue)球大(da)探險”活(huo)動(dong),現場(chang)氣(qi)氛十分活(huo)躍(yue)。麥魯小(xiao)城(cheng)統(tong)籌并(bing)推陳出新(xin)“星光(guang)魔(mo)術(shu)節(jie)”,各地小(xiao)城(cheng)結合當(dang)地資源(yuan),策劃了具(ju)有(you)特色和新(xin)意的(de)(de)(de)主(zhu)(zhu)題(ti)活(huo)動(dong),吸引目標消費(fei)群體(ti)(ti)的(de)(de)(de)目光(guang)。
深圳(zhen)華僑城洲(zhou)際大酒店繼續力(li)推(tui)“家庭(ting)樂悠(you)游(you)”度假套餐(can),整合(he)(he)酒店住(zhu)宿和(he)餐(can)飲,結合(he)(he)酒店十周年,打造(zao)多元化的(de)度假體驗(yan)。深圳(zhen)威尼斯(si)睿途(tu)酒店充分(fen)把握中秋佳節機遇(yu),推(tui)出(chu)(chu)(chu)多重優惠(hui)回饋(kui)新老(lao)朋友(you),打造(zao)月(yue)(yue)餅電(dian)商營銷新體驗(yan),鼓(gu)勵全民(min)營銷,精(jing)良考(kao)究的(de)品質(zhi)贏得了(le)(le)客人的(de)青睞和(he)市場的(de)認可。深圳(zhen)前海華僑城JW萬豪酒店推(tui)出(chu)(chu)(chu)鏡花(hua)水月(yue)(yue)中秋自助盛宴,吸引了(le)(le)大批寶安當地(di)家庭(ting)到店品嘗。晚(wan)餐(can)期間酒店開展了(le)(le)猜燈(deng)謎、自制燈(deng)籠等趣味活(huo)動,小朋友(you)們(men)現(xian)場制作(zuo)冰(bing)皮(pi)月(yue)(yue)餅,節日氣氛濃厚。東部(bu)華僑城主(zhu)題酒店群(qun)為廣大游(you)客帶來了(le)(le)一場“動感糖(tang)(tang)果(guo)派”,讓游(you)客與糖(tang)(tang)果(guo)親密接觸(chu),在(zai)(zai)酒店群(qun)巡回開展如翻糖(tang)(tang)、棒(bang)棒(bang)糖(tang)(tang)、吹(chui)糖(tang)(tang)人等手工DIY活(huo)動。深圳(zhen)海景(jing)嘉(jia)途(tu)酒店推(tui)出(chu)(chu)(chu)客房“限時(shi)搶購”活(huo)動套餐(can),并(bing)贈送精(jing)美(mei)早餐(can)及自助小火鍋(guo),優化客人入住(zhu)體驗(yan)。藍汐精(jing)品酒店水棲餐(can)廳在(zai)(zai)保(bao)留精(jing)品粵菜(cai)基礎上,推(tui)出(chu)(chu)(chu)川(chuan)菜(cai)、湘菜(cai)和(he)云南菜(cai),滿(man)足更多食客需求,獲得了(le)(le)口(kou)碑和(he)收益的(de)雙豐收。
區外華僑(qiao)城景區及酒店也結合中(zhong)(zhong)(zhong)(zhong)秋(qiu)(qiu)主題(ti)(ti)(ti)(ti),策劃推(tui)(tui)出(chu)一(yi)(yi)系列(lie)主題(ti)(ti)(ti)(ti)活(huo)(huo)(huo)動(dong)(dong)(dong)(dong)(dong)(dong)(dong)。北京歡(huan)(huan)樂(le)(le)(le)谷(gu)推(tui)(tui)出(chu)三(san)大(da)主題(ti)(ti)(ti)(ti)活(huo)(huo)(huo)動(dong)(dong)(dong)(dong)(dong)(dong)(dong)致敬團圓中(zhong)(zhong)(zhong)(zhong)秋(qiu)(qiu),“第(di)三(san)屆雙胞胎(tai)家(jia)庭日,濃情中(zhong)(zhong)(zhong)(zhong)秋(qiu)(qiu) Twins'任(ren)性游(you)”;“OPEN DAY”VR游(you)戲(xi)體驗日系列(lie)活(huo)(huo)(huo)動(dong)(dong)(dong)(dong)(dong)(dong)(dong);校(xiao)花(hua)直播(bo),八(ba)位(wei)校(xiao)花(hua)落地“OPEN DAY”進行才藝表(biao)演,吸引(yin)了大(da)量游(you)客(ke)眼球(qiu)。成都歡(huan)(huan)樂(le)(le)(le)谷(gu)聯動(dong)(dong)(dong)(dong)(dong)(dong)(dong)四川省旅(lv)游(you)協會(hui)與四川省中(zhong)(zhong)(zhong)(zhong)國青年(nian)旅(lv)行社舉(ju)辦“川人(ren)玩川,回饋感(gan)恩”優惠活(huo)(huo)(huo)動(dong)(dong)(dong)(dong)(dong)(dong)(dong),吸引(yin)超(chao)過萬(wan)人(ren)的(de)(de)游(you)客(ke)到訪。上海歡(huan)(huan)樂(le)(le)(le)谷(gu)以“歡(huan)(huan)樂(le)(le)(le)七重(zhong)(zhong)奏(zou)、全(quan)民狂享惠”為主題(ti)(ti)(ti)(ti),推(tui)(tui)出(chu)“歡(huan)(huan)樂(le)(le)(le)慶典月”主題(ti)(ti)(ti)(ti)活(huo)(huo)(huo)動(dong)(dong)(dong)(dong)(dong)(dong)(dong)。結合“歡(huan)(huan)樂(le)(le)(le)谷(gu)7周(zhou)年(nian)慶典”,舉(ju)辦“第(di)1800萬(wan)名幸(xing)運游(you)客(ke)頒獎禮”活(huo)(huo)(huo)動(dong)(dong)(dong)(dong)(dong)(dong)(dong),引(yin)爆“歡(huan)(huan)樂(le)(le)(le)慶典月”。武漢(han)歡(huan)(huan)樂(le)(le)(le)谷(gu)著(zhu)重(zhong)(zhong)推(tui)(tui)出(chu)零距離互動(dong)(dong)(dong)(dong)(dong)(dong)(dong)和炫彩夜(ye)光(guang)主題(ti)(ti)(ti)(ti)的(de)(de)夜(ye)場(chang)演出(chu),9月星光(guang)“撒野(ye)”記,極限運動(dong)(dong)(dong)(dong)(dong)(dong)(dong)場(chang)用(yong)熒光(guang)涂料進行涂鴉和裝(zhuang)扮,一(yi)(yi)次(ci)次(ci)精彩的(de)(de)花(hua)式扣籃掀起一(yi)(yi)波又一(yi)(yi)波的(de)(de)歡(huan)(huan)呼(hu)吶(na)喊。天津歡(huan)(huan)樂(le)(le)(le)谷(gu)開展了多項主題(ti)(ti)(ti)(ti)活(huo)(huo)(huo)動(dong)(dong)(dong)(dong)(dong)(dong)(dong)豐富游(you)客(ke)體驗。吃月餅,送“嫦(chang)娥”活(huo)(huo)(huo)動(dong)(dong)(dong)(dong)(dong)(dong)(dong);我帶(dai)“玉(yu)兔(tu)”過中(zhong)(zhong)(zhong)(zhong)秋(qiu)(qiu);中(zhong)(zhong)(zhong)(zhong)秋(qiu)(qiu)燈謎(mi)會(hui);三(san)生有幸(xing)曬萌(meng)(meng)娃(wa),中(zhong)(zhong)(zhong)(zhong)秋(qiu)(qiu)團圓全(quan)家(jia)樂(le)(le)(le)等活(huo)(huo)(huo)動(dong)(dong)(dong)(dong)(dong)(dong)(dong)深受游(you)客(ke)歡(huan)(huan)迎。泰州華僑(qiao)城中(zhong)(zhong)(zhong)(zhong)秋(qiu)(qiu)節期間(jian)向廣大(da)游(you)客(ke)隆重(zhong)(zhong)推(tui)(tui)出(chu)了“親子(zi)時(shi)光(guang)·臨湖賞月”活(huo)(huo)(huo)動(dong)(dong)(dong)(dong)(dong)(dong)(dong),讓游(you)客(ke)們盡情的(de)(de)享受美(mei)好愜(qie)意的(de)(de)親子(zi)時(shi)光(guang)。云南華僑(qiao)城溫(wen)泉水公園充分挖掘中(zhong)(zhong)(zhong)(zhong)秋(qiu)(qiu)傳(chuan)統(tong)節日習俗,舉(ju)辦“博餅慶中(zhong)(zhong)(zhong)(zhong)秋(qiu)(qiu),狂歡(huan)(huan)共賞月”活(huo)(huo)(huo)動(dong)(dong)(dong)(dong)(dong)(dong)(dong)。嫦(chang)娥、玉(yu)兔(tu)的(de)(de)現場(chang)助陣,各(ge)路神話傳(chuan)說人(ren)物歡(huan)(huan)聚一(yi)(yi)堂(tang),喜(xi)迎八(ba)方來客(ke)。長沙(sha)世界之窗(chuang)特別策劃“老老實(shi)實(shi)過中(zhong)(zhong)(zhong)(zhong)秋(qiu)(qiu)”活(huo)(huo)(huo)動(dong)(dong)(dong)(dong)(dong)(dong)(dong),老游(you)戲(xi)、老美(mei)食、老手(shou)藝、千人(ren)合攏宴(yan),還能(neng)化(hua)身嫦(chang)娥,與高達5米(mi)的(de)(de)巨型大(da)玉(yu)兔(tu)來張(zhang)萌(meng)(meng)萌(meng)(meng)噠合影。
武(wu)漢瑪(ma)雅嘉(jia)途酒(jiu)店中秋節期間(jian)首次成功接待2016環中國(guo)國(guo)際公路自行車參賽選手入住,專業(ye)的服(fu)務贏得選手及體育局領導的一致好評。泰州溫泉奧思廷酒(jiu)店推出(chu)“中秋賞月(yue)夜(ye)玩會”,在梅府家宴臨湖戶(hu)外(wai)平臺(tai)賞明(ming)月(yue)、品月(yue)餅、猜燈謎,共賞一輪皓(hao)月(yue)。創意文化酒(jiu)店根據(ju)節日(ri)各地市場需求差異特點(dian),與華僑城旅游景區兄弟單位緊密合作(zuo),保持穩定經營(ying)狀態。
華(hua)僑城各旅(lv)游景(jing)區(qu)及酒(jiu)(jiu)店在(zai)節前開展(zhan)了(le)安(an)全(quan)檢(jian)查(cha)、優質服務(wu)培訓等準備(bei)工作(zuo),確保中(zhong)秋服務(wu)高峰的服務(wu)品質;節日期(qi)間(jian),各旅(lv)游景(jing)區(qu)及酒(jiu)(jiu)店領(ling)導深入一(yi)線(xian),全(quan)體員工堅守崗位(wei),積(ji)極提供優質服務(wu),延(yan)長閉園及游樂設(she)施開放時間(jian),讓(rang)廣大(da)游客度過了(le)一(yi)個歡樂團圓(yuan)、安(an)全(quan)祥和的中(zhong)秋假期(qi)。