文章來源:寶鋼集團(tuan)有限公司(si) 發(fa)布(bu)時間:2010-07-29
上半年,寶鋼股(gu)份營銷(xiao)系統在鋼材市場持續低迷(mi)的態勢下,為(wei)國(guo)內重大工程累(lei)計供(gong)料50多萬噸,同(tong)比增長了兩倍多,創歷史最(zui)好水平。
去年四季(ji)度以來,市場需求急(ji)劇(ju)萎縮。寶鋼股份在(zai)營銷(xiao)管理(li)部重(zhong)大工程材料室的牽頭(tou)組(zu)織(zhi)下(xia),與(yu)各事業部、品(pin)種管理(li)部以及寶鋼國際各地區公司等聯合組(zu)成突(tu)擊團隊,在(zai)重(zhong)大工程供(gong)料上尋求發展機遇。
今年以來,寶(bao)(bao)(bao)鋼(gang)(gang)股(gu)份營銷體系(xi)強化(hua)對重大工(gong)(gong)程(cheng)(cheng)(cheng)(cheng)供(gong)料(liao)需求的全方位(wei)關注(zhu)和(he)跟蹤,重大工(gong)(gong)程(cheng)(cheng)(cheng)(cheng)材(cai)料(liao)室(shi)與寶(bao)(bao)(bao)鋼(gang)(gang)國(guo)(guo)際(ji)各地(di)區(qu)公司(si)(si)建(jian)立了(le)(le)(le)一對一聯絡員制度。同時,各地(di)區(qu)公司(si)(si)也(ye)根據實際(ji),組成重大工(gong)(gong)程(cheng)(cheng)(cheng)(cheng)供(gong)料(liao)推進專業化(hua)團隊,更好地(di)發揮寶(bao)(bao)(bao)鋼(gang)(gang)綜合(he)優勢,滿足(zu)工(gong)(gong)程(cheng)(cheng)(cheng)(cheng)建(jian)設需要(yao)。如在中(zhong)石化(hua)茂名石油儲備項目中(zhong),寶(bao)(bao)(bao)鋼(gang)(gang)成功中(zhong)標(biao)8臺油罐,并(bing)開始(shi)部分(fen)供(gong)料(liao)工(gong)(gong)作。寶(bao)(bao)(bao)鋼(gang)(gang)國(guo)(guo)際(ji)寶(bao)(bao)(bao)山公司(si)(si)深入了(le)(le)(le)解工(gong)(gong)程(cheng)(cheng)(cheng)(cheng)業主用料(liao)及工(gong)(gong)程(cheng)(cheng)(cheng)(cheng)相關進展情況,通過重大工(gong)(gong)程(cheng)(cheng)(cheng)(cheng)材(cai)料(liao)室(shi)的協調(diao)努力(li),有效控制寶(bao)(bao)(bao)鋼(gang)(gang)產品的供(gong)貨(huo)節奏,得(de)到了(le)(le)(le)業主的肯(ken)定。經(jing)過營銷體系(xi)的努力(li),上半年,寶(bao)(bao)(bao)鋼(gang)(gang)相繼中(zhong)標(biao)中(zhong)石油管線(xian)工(gong)(gong)程(cheng)(cheng)(cheng)(cheng)、深圳京基(ji)蔡屋圍金融中(zhong)心、浙江三門及山東海陽核電項目等(deng)一批(pi)具有代表性的重大工(gong)(gong)程(cheng)(cheng)(cheng)(cheng),承擔了(le)(le)(le)供(gong)貨(huo)任務。
在推(tui)進(jin)重(zhong)大工程(cheng)供(gong)料(liao)的(de)過程(cheng)中,除了各地區公司在供(gong)料(liao)總量(liang)(liang)上都有(you)上佳(jia)表現(xian)外(wai),供(gong)料(liao)品種也不(bu)斷拓展(zhan):從以往(wang)以寬厚板、熱(re)軋品種為主,發展(zhan)到鋼(gang)管、不(bu)銹鋼(gang)、彩涂、熱(re)鍍鋅等產(chan)品競相“登場”。此外(wai),核電(dian)用鋼(gang)、高(gao)等級建筑用鋼(gang)、石油儲罐用鋼(gang)等一批(pi)高(gao)端品種也實(shi)現(xian)批(pi)量(liang)(liang)應用。同(tong)時(shi),工程(cheng)供(gong)料(liao)的(de)一攬子解決方案,也為各重(zhong)大工程(cheng)建設提(ti)供(gong)了保(bao)障。